On January 6, WWE filed for two trademarks for the rights to the names Left Right Left Right and Katrina Cortez.
The news comes just one day after it was unveiled that the company had filed for the designations of several current stars including Leon Ruff, Mansoor and incoming NXT UK Superstar, Sha Samuels.
Fans of gaming will be well aware that the name Left Right Left Right was created by Tyler Breeze as opposition to Xavier Woods’ popular UpUpDownDown show. The former NXT Tag Team Champion even had a championship created to legitimise the label.
The filing description for the term read:
Entertainment services, namely, a continuing program about sports and entertainment accessible rendered live and through broadcast media including television and via the internet or commercial online service; entertainment services, namely, television shows about sports, entertainment and general interest rendered live and through broadcast media including television and via the internet or commercial online service; entertainment services, namely, a continuing program about video games, strategy games; entertainment services, namely, providing news, analysis, and information regarding video games.
WWE’s second filing is for NXT talent, Katrina Cortez. Cortez has only made one appearance on the black and gold brand at NXT New Year’s Evil on January 6, 2021, in a loss to Xia Li.
The filing for her name read:
INTERNATIONAL CLASS 041: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.
Though it’s unclear whether WWE will be able to obtain the rights to these names – Left Right Left Right is also the name of an album by Coldplay – WWE are expected to file for many more trademarks in the coming weeks.