Following the announcement from WWE and NBCUniversal that the WWE Network will be moving to the Peacock streaming service, WWE Chief Brand Officer Stephanie McMahon has released a letter outlining the company’s excitement at the new deal.
The new agreement which only applies in the United States, will see the WWE Network move to Peacock Premium, where it will be available for $4.99, half the price of a current Network subscription.
In the new letter, Stephanie McMahon said the company was thrilled with the move, and excited to continue a 30-year relationship.
“I’m excited to share that this morning WWE and NBCUniversal announced a multi-year agreement that will make Peacock the exclusive home to WWE Network in the United States.
WWE was one of the first to launch a SVOD service, WWE Network, in 2014 to super-serve our most passionate fans with WWE’s most premium content as well as an incredible library of in-ring and original programming that has grown over the last seven years. Since launching last year, Peacock has amassed an incredible catalog of iconic movies and TV shows, along with the best of live news and sports, to which WWE Network will be a perfect complement.
WWE and NBCU have been partners for nearly 30 years, and we consider this to be a natural extension of our long-standing relationship. Peacock will enable WWE to showcase our most significant events, including WrestleMania, which was previously available on WWE Network for $9.99 per month, to Peacock’s 26 million subscribers for $4.99 per month and for free to the millions of Comcast and Cox homes across the country, helping to better serve and grow our global fanbase.
We are thrilled to bring WWE Network to Peacock beginning March 18, and to continue to create best-in-class sports entertainment content that will not only put smiles on people’s faces, but provide our fans with an experience worthy of their passion.”
At the time of the announcement, The Wall Street Journal reported that the new multi-year deal will be worth over billion dollars. While Rick Cordella, Executive Vice President of Peacock, described the move as a “transformative addition” for the company.