WWE Chief Brand Officer Stephanie McMahon is reportedly set to meet with a television network this month with them pitching ideas for content to McMahon.
WWE’s flagship show Monday Night Raw recently suffered its lowest rating in its 28-year history as their 5th of July offering only netted an average of 1.472 million viewers. The show could also only muster a 0.41 rating in the key 18-49 demographic.
Andrew Zarian of The Mat Men podcast has now reported that Stephanie McMahon is meeting with an unspecified television network at the end of July for them to pitch ideas to her:
“I don’t know which network it was but somebody told me that Steph has a meeting with one of the networks at the end of the month for pitched ideas from the network. I don’t know if this is a common thing that they do or if this is a regular thing but I know that the networks are pitching ideas.”
Zarian previously reported that the King Of The Ring tournament is set to make a comeback this year. Recently on SmackDown Shinsuke Nakamura defeated the last reigning King Of The Ring Baron Corbin to take his crown and the claim of being SmackDown’s ‘one true king.’ Other concepts from the past could also be set for a return with the talk of Raw Roulette and Legends Night also potentially being in the pipeline.
Currently, WWE programming is split between the USA Network and FOX in the US. Raw and NXT air on Monday and Tuesday nights on USA with SmackDown having found its home on network television on FOX on Fridays.
NBCUniversal which owns the USA Network strengthened its ties with WWE when they bought the US rights to the WWE Network in a billion-dollar deal. WWE content that was previously available via the WWE Network is now available from NBC’s streaming service, Peacock.