WWE SmackDown saw a big boost in the key demographic right before Money In The Bank.
Viewership is nothing but good news for the blue brand, particulary when it came to the June 30 episode. It was a special scene that night as the show hailed from the O2 Arena, the same venue which would hold Money In The Bank the following evening and the hype to the PLE paid off.
According to Wrestlenomics, “SmackDown” last Friday was watched by an average of 2.51 million total viewers, up almost seven percent from the week before which made it the highest number the show has seen since June 2. That’s also the third-highest number for that category this year.
WWE SmackDown Delivered In The Key Demographic
The true star statistic for this week’s “SmackDown” however was the key demographic number. The program got a 0.68 P18-49 rating, making it up 13% from the week previous and the highest that number has been since June 2 as well. For 2023, that’s the second-highest rating “SmackDown” has seen.
If you look back over a year’s time, “SmackDown” is in an extremely good spot. The key demo for this week is up a whopping 41% and up 17% in total viewership. Those numbers make SmackDown up every week in both categories for 23 straight weeks, nearing a full six months.
Last week’s show had The Bloodline boiling over in build to Money In The Bank, but also featured a Women’s WWE Championship match between Asuka and Charlotte Flair. However, Bianca Belair made the match a part of her business as the EST took both Asuka and Flair out.
H/t to Wrestling Observer.