IMPACT PPV Buy Rate Up Over 200%

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IMPACT Wrestling’s Slammiversary 2023 event saw a huge upturn in PPV sales.

The event was held on July 15th in Windsor, Ontario, Canada and highlights included Trinity defeating Deonna Purrazzo to claim the IMPACT Knockouts World Championship whilst Alex Shelley retained the IMPACT World Championship against Nick Aldis, with rumours afterwards suggesting that Aldis was done with the company.

Writing in the Wrestling Observer Newsletter, Dave Meltzer reported that PPV buys for the show were up over 200%:

Impact Slammiversary did more than 4,400 PPV buys on television which for them is outstanding.

That’s up from less than 1,300 last year, actually up 248.8 percent even though television PPV over the last year has only gone down. Even though it’s a relatively small number people have been asking what they are doing for this increase.

It’s the best number they’ve done since the period they had Kenny Omega as champion, so it shows that the increase in ratings of late is also leading to an increase in buyers.

In fact, if you figure in streaming numbers, which these days are probably triple television, the show probably beat a lot of the Dixie Carter shows when they were on Spike at the end and doing around 8,000 to 10,000 buys with more than a million TV viewers.

IMPACT Announce UK Tour

Despite recent comments from Jeff Jarrett, who claimed the brand would forever be tainted, IMPACT have celebrated the increase in viewers by announcing a UK tour this October.

IMPACT Wrestling President Scott D’Amore, expressed his excitement at the news, praising UK fans for their support in recent years.

“We are all so excited to come back to the UK with these action-packed shows.

The British fans have always been among our most loyal and passionate supporters and have been yearning for IMPACT’s return for many years now. What makes this tour even more special is that there are many stars on the IMPACT roster who these wonderful fans will now have the chance to see live and in-person for the first time ever.”