Former WCW Executive Vice President, Eric Bischoff, has opened up about Vince Russo’s lack of wrestling knowledge and how he never understood their audience.
In 1999, Turner Sports Chief, Harvey Schiller, made the decision to remove Eric Bischoff from World Championship Wrestling after all aspects of business took a downturn. The company began to hemorrhage money through poor attendance and worrying buy rates and so the decision was made to shake-up the office.
Schiller replaced Bischoff with Bill Busch – named WCW Vice President of Strategic Planning – and in turn, Bush appointed the notorious Vince Russo and Ed Ferrara to oversee WCW’s creative department. The decision was made because Russo had taken great credit for WWF’s Attitude Era which eventually sank its competition in the ratings.
The ruling turned out to be questionable. Though his intentions were not immediately apparent, Russo eventually helped ratings to sink further into the mire with decisions such as, but not limited to:
Resetting every championship, implementing himself as an on-screen talent, a poorly received Goldberg heel turn, having Jeff Jarrett lay down for Hulk Hogan on pay-per-view and then berate and fire the legend on his way back to the locker room, and of course making himself and David Arquette WCW World Heavyweight Champion.
Now, Eric Bischoff has taken to his 83 Weeks Podcast to talk about Vince Russo and why his reboot of WCW was never going to work: