Bruce Prichard has broken his silence on the recent changes at the top of WWE, while dismissing suggestions that he has been involved in writing NXT 2.0.
The last two months have seen the most upheaval within WWE in decades. Vince McMahon has retired from his role at the head of the company amid a series of allegations concerning sexual misconduct and “hush money.”
John Laurinaitis who had been working as Head of Talent Relations was also caught up in the scandal and has left the company. Following those departures Stephanie McMahon was installed as Chairwoman and co-CEO (Despite previously being on a leave of absence) alongside Nick Khan.
With regard to WWE’s on-screen product, Triple H was made Head of Creative and Head of Talent Relations. The latter position had been held on an interim basis by Bruce Prichard while Laurinaitis was on “administrative leave.”
Speaking on his Something To Wrestle With podcast, Prichard, a long-time associate of McMahon, reflected on the changes. The former Brother Love said that the new era of WWE is exciting to be involved in.
“Let’s call it exciting. It’s exciting times, it’s a time in life to which, people take life for granted sometimes and take things happening around you for granted and it’s all how you look at life. You can either, love life, live life or you can hate life and just exist. I choose to…there were times in my life where I chose the latter, but I choose the former. I would rather live life and enjoy it because life is a journey, not a destination. Remember, the light at the end of the tunnel maybe you,”
Prichard also took the opportunity to dismiss suggestions that he had previously been involved with writing NXT 2.0. The WWE Executive pointed to recent comments made by Shawn Michaels as further proof that he hadn’t been part of the creative process for the show at any point.
“I do have to say, because it’s something people, even internally, have come to me with and made comments about…that I was writing NXT. I never said a word. You know what else I never did? I never wrote one NXT show in the history of my existence. I’m a fan of NXT, I love NXT. Shawn Michaels recently came out and talked about how, ‘It’s been me [Shawn], it’s been me since day one.’ Shawn has done a tremendous job of grabbing NXT by the horns and doing what he’s done. I love Shawn Michaels to death.
The fact that Shawn finally came out and said, ‘What are you guys talking about?’ To those pundits out there, the dirtsheet writers who reported as fact, not, ‘hey rumours are,’ no, they reported as fact, that I had been involved in NXT. The fact of the matter is, they were 100% just fabricated lies. From where? I don’t know. Now that they’ve heard it from two different sources who were actually there and would actually know, they should probably consider their sources, or just stop making things up.
I just found it so funny when, in an interview, with so many different things going on, Shawn said, ‘I’m gonna comment on that,’ just because so many people were dying on that soapbox and wanted to have my head. Those that want my head are going to want my head, have it at. I love what I do, I love where I’m at, what I’m doing, with whom I do it with. Get over it. It’s not all about what you think you perceive. Reality is reality and perception can be reality too, but when your reality is based on the perception that you have no idea about, it’s just wrong,”
Bruce Prichard currently serves as Executive Director of Raw and SmackDown, as well as running his podcast outside of WWE.
H/t to Fightful for the transcription.