WWE SmackDown Women’s Champion Becky Lynch has spoken about her decision to leave social media while she was away from WWE TV and her relationship with the medium now.
In recent years, social media has become an important tool for many wrestlers, whether it’s to build on their characters, promote shows, or just be closer to the fans. Becky Lynch became one of the most appreciated wrestling Twitter personalities when she adopted her ‘The Man’ persona, making digs at opponents, issuing challenges, and being generally outspoken.
Since taking time away from the ring due to the birth of her first child, Becky Lynch has been much less active on her social media platforms. In a recent appearance on ‘Out of Character with Ryan Satin‘, she explained that this is because she was preparing for the “pop” she would get when she made her return.
“When I stepped away, I kind of just wanted to let everybody forget about me a little bit and hopes, honestly, hoped it would help the pop when I came back. It’s all for the pop, that’s why we do anything. It’s for the pop. I hoped it would help the pop. I just don’t like giving away, everything I did on social media was in character and I don’t like giving away so much of my life on Twitter and Instagram, that’s not why people watch the show. So, when I wasn’t the character, when I wasn’t The Man, I felt like I didn’t need to put it out there because what’s the point? It’s not driving story.”
‘Big Time Becks’ went on to say that, once she reached the top in WWE, it felt like she was “punching down” and that wasn’t something she wanted to do as a babyface.
“When I turned into The Man, it was just, ‘Well, let me put all the character stuff (on social media).’ It worked. When I was tweeting, it was always to drive the story and elevate myself as a performer and as a character. Once you get to the top, you’re kind of, for lack of a better term; punching down. That’s not as fun to watch. Nobody wants to see the top guy being an asshole to the guy beneath them unless you are a heel, which I am now, I suppose. Much to the love of everyone.”
Becky Lynch said that it was “tricky” coming back, because social media’s “such an angry place” and she had deleted all of the apps from her phone. Now though, she sees the use of social media as part of her job.
“Coming back, it’s such a tricky thing, I use it as a way to drive story, but it also really hurt people and I think you go on Twitter, less so Instagram, but you go on social media and it’s such an angry place. I deleted all those apps off my phone and I don’t know if it’s a healthy place for people to be. In a weird way, I don’t want to contribute to it, but it’s also part of my job.”
Becky Lynch is set to defend the SmackDown Women’s Championship against both the woman she defeated at WrestleMania 37 to capture it, Bianca Belair, and long-time rival Sasha Banks in Saudi Arabia at Crown Jewel on October 21st.
H/T to Fightful for the above transcription.