The arrival of Jeff Jarrett in AEW brought with it a new key executive backstage. Tony Khan confirmed via Twitter that ‘The King of the Mountain’ was joining All Elite Wrestling as both an on-screen personality and, behind-the-scenes, as the Director of Business Development.
In his tweet, Khan claimed that the addition of Jarrett would see the company expand their calendar of events for 2023. This, evidently, hints at further shows being added to the regular AEW calendar outside of the standard combination of weekly programming, quarterly pay-per-views, and occasional Battle of the Belts specials.
Per Dave Meltzer in the latest Wrestling Observer Newsletter, house shows could soon become a fixture of the AEW calendar, something that would seemingly go down well with the locker room. Meltzer noted that while there are no current plans for these shows, “many” on the roster have expressed an interest in them taking place.
Although he writes that top talent, such as Jon Moxley and The Elite, would be the draws for promoting house shows, such events would be a “great developmental tool” to build up younger members of the roster. Concluding, Meltzer added it could be beneficial for those rising stars to have the chance to both work longer matches and work more established AEW stars.
AEW Has Promoted One House Show
As of this writing, only one house show has been promoted under the AEW banner. Occurring on April 9, 2021 in Jacksonville, Florida, the event – titled The House Always Wins – marked AEW’s first foray into untelevised cards. Top draws, such as Cody Rhodes, Kenny Omega, and The Young Bucks, were in actions, but there was also a plethora of lower-ranked performers.
The night was headlined by Darby Allin retaining the AEW TNT Championship over The Butcher, who had won a Battle Royal to earn the right. Other matches involved Cody Rhodes besting Aaron Solow in a Duuuval Street Fight, and Death Triangle and the Sydal brothers defeating The Elite, Michael Nakazawa, and a debuting Konosuke Takeshita.